Does your auto shop service consumer grade diesel-powered vehicles?
If so, there’s great opportunity to be had in offering your customers a simple-yet-effective diesel emissions system restoration service.
In this post, we’ll explore why there’s plenty of money to be made and happy customers to keep on the road—but first, some myth-busting:
The Truth About Modern Diesel Engines
The mainstream portrayal of diesel engines as expensive, environmentally unfriendly fuel hogs is, at best, a wildly outdated concept, though this incorrect perception is largely responsible for auto manufacturers hesitancy to promote their newer diesel models (such as the Chevrolet Equinox and its impressive 28/38 MPG).
Today’s diesel fuel engines have excellent fuel economy—often far outpacing their gasoline-powered counterparts, especially considering the price of diesel being at parity with or, in some cases, lower than gasoline prices. Furthermore, the environmentally-conscious can rest assured that modern diesel vehicles have substantially cleaner emissions than they did even a decade ago, and they’re only getting better.
For these reasons and more, despite the musings of naysayers who claim that “diesel is dead,” some investors are predicting that the U.S. market for consumer light diesel-powered vehicles—more popular than one might think in “flyover states”—to not only stay alive, but to perhaps even grow.
The Effects of Hydrocarbon Deposit Buildup on Diesel Engine Components
Over time, a diesel engine will accumulate hydrocarbon deposits and soot. When these deposits build up, a number of undesirable symptoms will manifest:
- Reduced fuel economy
- Decreased component lifespan
- “Sluggish” or “laggy” acceleration
- Increased emissions
The above problems are usually (unavoidably) caused by the diesel injector, which sprays fuel directly into the cylinders. That’s why the most likely place for buildup to form is in the back of the intake valve. Alternatively, the buildup is also commonly found in the diesel particulate filter (DPF). Other causes for hydrocarbon buildup can include needing the oil changed or even a bad air filter—services your auto shop likely already provides.
These symptoms, among others, can cost diesel-powered drivers quite a lot of money in the long run, particularly if they operate multiple diesel vehicles e.g., for their business. To restore the power and performance of a diesel vehicle, these deposits must be removed. Fortunately, there’s an easy answer for technicians looking to offer this service to their customers.
Diesel Emissions System Restoration Service
The solution to all of the problems discussed above is the BG DPF and Emissions System Restoration Service.
This harmless process dissolves and eliminates hydrocarbon deposits and soot from a diesel engine’s air intake and emissions systems. When you have a BG Emissions System Restoration Service Kit, you can quickly and easily control the diesel’s onboard DPF regeneration system.
The regeneration system in modern diesel engines is activated when an onboard computer detects high enough levels of soot in the DPF. The regeneration system is effectively a self-cleaning cycle; it allows exhaust temperatures to become extremely hot in order to burn off carbon and soot buildup.
The problem with this system is that it doesn’t always work—for example, if the vehicle is excessively idled or driven at low speeds (as many consumer lightweight diesel vehicles are) then the regeneration system won’t be activated and the DPF will become clogged.
Hence, the BG Diesel Emissions System Restoration Service. Using the BG 12Q VIA®, technicians can manually command and control the DPF regeneration system. After the VIA does its job, the technician can then install the emissions restoration solution, PN 2581. This solution will further clean the system to restore fuel economy, prolong component life, and reduce emissions.
Any auto shop that works with diesel engines should very seriously consider offering this much-needed service. All modern diesel engines will at some point in their lifespan require DPF servicing… so why not have your customers come to you instead of a competitor?
Learn More About BG Products & Services
There’s so much opportunity to be had in the automotive service industry that sometimes it can be hard to figure out where to begin or how to expand your business. Here’s a few posts from our blog that should help out:
- How Effective is Word-of-Mouth Advertising for Auto Service Shops?
- Customer Loyalty Programs for Auto Service Providers: Do They Work?
- How to Identify & Overcome Common Auto Repair Sales Objections
One thing that is easy to figure out is that you always want to provide your customers with the best quality products and services—and with BG’s help, you can. And, if you aren’t already, becoming BG Certified will teach you how to get a leg up on your competition and prove to your customers that you’re a real pro.
If you have any questions about the BG Diesel Emissions System Restoration Service, becoming BG Certified, or anything else, please feel free to contact us today.