How Auto Shops Can Help Customers Prepare for Winter

how auto shops help customers prep for winter

As a member of the automotive service industry, the winter season presents a lot of unique opportunities, both to generate extra income and to better serve your customers. More than simple seasonal upsells, colder weather gives you the chance to help your customers prepare for winter. Whether that means assisting them in winterizing their vehicles, performing an important cooling system … Read More

Create Loyal Automotive Customers By Improving Trust & Transparency

It wouldn’t be a stretch to say that “trust and transparency” isn’t a phrase commonly associated with the automotive industry. And you know what? It’s a real shame, because trust and transparency are two of the key elements of building a successful business (in the automotive industry or otherwise). At BG, our goal is shake up the old stereotypes about … Read More

The #1 Reason Automotive Repair Shops Fail (And How to Avoid It)

automotive repair shop owner tips

Unfortunately, there are many reasons why a hopeful automotive repair shop owner might be forced to close their doors. Problems can range from poor planning, improper employee training or unsustainable turnover rate, financial difficulties, or any number of other business-killers. However, most fledgling shops end up folding for one very specific reason—and if you’re the owner of the business, it … Read More

How Successful Automotive Service Shops Train Their Employees

auto shop employee management training

If someone were to ask you what your most valuable asset is as a business owner, what do you think you would tell them? Many business owners would say their customers. Some might say the quality of the service they provide. Still others would say their most valuable asset is the high quality products, tools, and equipment they have. While … Read More