How This 2-Minute Technique Can Increase Return Business to Your Auto Shop

bg services automotive professionals sales techinques

Sometimes, the smallest things can make the biggest difference. If you get all of your service technicians on board with it, the tip we’re going to share with you today can dramatically increase the amount of return business that comes back to your auto shop. It’s the kind of subtle-yet-powerful thing that transforms a first-time customer into a lifetime customer. … Read More

5 Key Sales Strategies for Automotive Service Advisors

5 key sales strategies for service advisors

For automotive service advisors, a sales strategy represents two distinct but equally important goals: the first, of course, is to help promote a competitive advantage for their shop, thereby increasing revenues. The second goal is to provide automotive customers with the best possible information, service suggestions, maintenance scheduling, and to genuinely help them keep their vehicle in good working order. … Read More

How Auto Shops Can Help Customers Prepare for Winter

how auto shops help customers prep for winter

As a member of the automotive service industry, the winter season presents a lot of unique opportunities, both to generate extra income and to better serve your customers. More than simple seasonal upsells, colder weather gives you the chance to help your customers prepare for winter. Whether that means assisting them in winterizing their vehicles, performing an important cooling system … Read More

A Guide to Ethical Upselling for Auto Service Providers

auto service upselling tips

Would you agree that upselling is important? Most business owners and managers think so—and it’s not just because upselling means earning more money. “Upselling” sometimes has a negative connotation for consumers. “Oh man,” they might think, “that’s when someone tries to sell you something extra you don’t need, right?” And the fact of the matter is, you can easily forgive … Read More